Degree Programs

Bachelor of Science in Internet Marketing Degree Program

The Internet Marketing Program is designed to give you a practical, real-world education in the rapidly progressing world of integrated marketing. Students will have the opportunity to build knowledge with courses in marketing concepts like public relations, internet marketing research, social media optimization and marketing. Students also learn about the cornerstones of web design, technology and their impact on Internet Marketing.

Important marketing plan components such as web analytics, mobile applications, global and cultural Internet issues will be explored. The experience in the Internet Marketing program will provide the student with the necessary tools to create a viable marketing and strategic plan for selling products, developing and cultivating a brand, and protecting that entity within the Internet community.

Internet Marketing Degree Program

Courses Included in the Internet Marketing Degree Program:

  • Elements of Visual Advertising
  • Principles of Marketing
  • Consumer Behavior
  • Public Relations
  • E-Commerce
  • Media Planning
  • Marketing Business
  • Digital Imaging
  • Media and Society
  • Media Design Concepts
  • Social Media Marketing
  • Mobile Advertising
  • Internet Marketing Research
  • Social Media Optimization
  • Internet Marketing Campaign
  • Internet Marketing Capstone
  • Programming for the Internet
  • Usablity and Interface Design
  • Digital Imaging II
  • Audio and Video for the Web
  • Multimedia Design I
  • Programming Concepts
  • Multimedia Design II
  • Advanced Scripting Techniques
  • Website Advertising and Design
  • Internet Law and Intellectual Property
  • Interactive Mobile Application
  • Search Engine Optimization
  • Web Analytics
  • Advanced SEO Topics

What You Can Learn in our Internet Marketing Courses

  • Produce professional-quality internet marketing content, inclusive of copy, concept, market analysis, media determination, budget, resource allocation and valid measurement of results;
  • Direct and analyze the collection and analysis of market data and information, including statistical inference, consumer behavior, demographics, product or service brand loyalty and market identities;
  • Produce effective internet marketing campaigns based upon historical results, marketing data, research and analyses, media trends, production capabilities while developing client relations and collaborative creative environments;
  • Create and function within a cohesive creative production group and assess the quality of web design, copy, content structure and other work product; and
  •  Professionally represent corporations, individuals and product in the creative process

Career Opportunities for those with a Bachelor’s Degree in Internet Marketing

Earning a Bachelor of Science degree in Internet Marketing can help prepare you for such career opportunities as:

  • Advertising Manager
  • Associate SEO Marketer
  • Corporate Communication Manager
  • Market Analyst
  • Marketing Manager/Director
  • Online Marketing Assistant
  • Media Director
  • Online Visibility Specialist
  • Product/Brand Manager
  • Public Relations Specialist/Director
  • Search Analyst
  • Web Analytics Analyst
  • Web Copywriter
  • Web Content Developer

Enroll now to start your career training in our Internet Marketing courses today!


Request More Info!

Tell us more about yourself and specify your campus and program of interest. An admissions representative will contact you to provide you with more information.

*Required Fields


Step 1 of 2

next

Step 2 of 2

- -
IADT - Tampa is a design school in Tampa, Florida, that offers career training through hands-on classes. Students enjoy focused attention from instructors with industry experience.
IADT – Tampa does not guarantee employment or salary.
© 2010 International Academy of Design & Technology • All rights reserved.
International Academy of Design & Technology - Tampa • 5104 Eisenhower Blvd. Tampa, FL 33634 • 1-888-247-IADT (4238)
About The Academy | Degree Programs | Admissions | Financial Aid | Request Info | Apply Now
Privacy Statement | Legal Terms and Conditions | Student Outcomes/Disclosures | Sitemap